Jan 17, 2011
a major upgrade to its award-winning Silver Efex Pro software, widely regarded by photographers as the leading black-and-white software solution on the market today.
“Silver Efex Pro 2 has been created to provide photographers with the world’s
best black-and-white conversion software enabling them to utilize new and
powerful capabilities that were not available in the traditional darkroom, To learn why Silver Efex Pro is the leading black-and-white imaging software users can watch training videos, download a free trial, and join live online training sessions at
Nik Software ships HDR Efex Pro
Monday, 11 October 2010
HDR Efex Pro, Nik Software's previously-announced HDR processing plug-in for Adobe Photoshop, Lightroom and Apple Aperture is now available for Mac and PC.
Nik Software Releases New HDR Efex Pro™ Software
Nik HDRE FexPro
San Diego, CA – October 11, 2010 – Nik Software (www.niksoftware.com) today began shipping HDR Efex Pro, a completely new High Dynamic Range (HDR) imaging solution designed to help professional and amateur photographers quickly and easily achieve a full spectrum of HDR enhancements. HDR Efex Pro overcomes limitations in other software products with a revolutionary all-in-one approach and multiple tone mapping algorithms that enable realistic and artistic results to be created start-to-finish within a single tool. Introductory videos, free trial versions, and live online training can be found at www.niksoftware.com/hdrefexpro.
“Our HDR Efex Pro beta group had over 500 photography industry professionals and HDR enthusiasts and the feedback from this group has been both comprehensive and incredibly positive,” said Michael J. Slater, President and CEO of Nik Software. “We have incorporated much of their feedback and I am confident that this product will advance HDR imaging.”
HDR Efex Pro brings innovative and best-in-class technologies to HDR photography. HDR Efex Pro enables a wide variety of options, including single-click visual style presets, as well as global adjustments such as exposure, contrast, structure to fine detail contrast, and a new HDR Method option. This feature makes use of four tone-mapping algorithms, which enable virtually unlimited HDR “looks” that can be adapted to a particular HDR style of photography.
Nik Software’s proprietary U Point® technology is also incorporated into HDR Efex Pro, providing precise selective fine-tuning of images without the need for complicated selections or layer masks. Photographers can precisely control selective adjustments with a single mouse-click providing the ability to quickly create amazing results. Finishing adjustments, such as vignette controls and levels & curves, make it possible to easily accomplish a range of enhancements within HDR Efex Pro.
HDR Efex Pro also enables photographers to create popular and dramatic HDR images from a single exposure. This feature allows photographers to reprocess a single image in which an exposure series was not previously shot or for subject matter that does not lend itself to multiple exposures.
The suggested U.S. retail price of HDR Efex Pro is $159.95. The software is available as a free update to those who purchased the Nik Software Complete Collection within North America after July 25, 2010. Complete Collection owners who purchased prior to July 25, 2010 may add HDR Efex Pro to their Complete Collection for just $99.95 by calling Customer Service at 888-284-4085 (or 619-725-3150).
HDR Efex Pro installs as a 64-bit plug-in for Adobe® Photoshop® CS4 (Windows only) and CS5 (Windows and Macintosh), and as a 32-bit and 64-bit plug-in for Adobe Photoshop Lightroom® 2.3 or later (Windows and Macintosh) or Apple® Aperture™ 2.1 or later (Macintosh). For more information about HDR Efex Pro, including a detailed product video and image gallery, please visit www.niksoftware.com/hdrefexpro.
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