Founded in 1954 in California, Pepper Palace has been a pioneer in the California full service Mexican casual dining restaurant segment. Leveraging more than 50 years of operational experience, Pepper Palace is currently the largest Mexican restaurant brand in California in terms of number of restaurants and operates franchise locations in Japan, Turkey and the Middle East. Designed to replicate authentic cooking found in a traditional Mexican hacienda, the restaurant focuses on using fresh, high-quality ingredients to prepare made-from-scratch Mexican cuisine. A staple of Pepper Palace's menu, and an example of the Company's commitment to freshness, is the popular made-from-scratch tableside guacamole that is prepared according to the guests' specifications. Located predominantly in Southern California, the restaurant offers lunch, dinner and Sunday brunch.
Operating 9 locations, Pepper Palace's menu features regional specialties created by its own executive chef, Jose Lopez, including sizzling fajitas, hand-made tamales, enchiladas and tacos as well as traditional Mexican combination platters. Salads and soups are also available for both lunch and dinner. Pepper Palace offers a wide selection of upscale margaritas, in addition to a complete list of beers and cocktails. Pepper Palace also offers take-out and delivery, as well as catering and in-house banquet services.
The restaurant drives additional traffic during the traditionally slower day parts of early evening and weekly post lunch periods through Happy Hour offers and specialty theme menus. As part of the Happy Hour promotion, guests enjoy value-priced signature appetizers and drinks. The Company's Pronto Lunch Menu offers guests. value priced entrees that are prepared quickly to accommodate time sensitive guests. Pepper Palace stimulates incremental traffic with value promotions such as its longstanding Taco Tuesday® programs, where guests can enjoy grilled chicken or steak tacos in the cantina.