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CES, Las Vegas – January 5,
2011 - Samsung Electronics Co., Ltd, a
global leader in digital media and digital
convergence technologies, has today announced the
launch of the WB210 and PL210 – two high zoom, wide
angle cameras which boast intuitive features that
make it easier than ever to take great pictures on
the go. Both cameras have been designed to deliver
clear and detailed pictures, all packed into a sleek
and super-portable body.
The WB210 boasts a long 12x optical super zoom
lens set in a slim-line 22.4mm body, to make
capturing distant subjects in perfect detail easier
than ever. The new camera also includes the option
of a 21mm wide angle setting, through its super wide
shot mode, to get deeper shots at close range –
perfect for capturing landscape scenes or big groups
of friends when on the move. The WB210 also includes
14 Megapixel photo quality, for crystal clear
pictures, and a large 3.5” touch screen with
Samsung’s new Smart Access UI system to deliver
unprecedented usability. The camera also delivers HD
quality movie recording, as well as face detection
to ensure you never miss your family and friends in
your pictures.
If you’re looking for simplicity and
great shots, the PL210 offers a comprehensive set of
features to help capture better images, with ease.
It features a 10x optical zoom with 27mm wide angle
lens in a body measuring just 19.7mm to ensure
portability, and a large 3.0 LCD screen for an
enjoyable photographic experience every time. The
PL210 also provides high image quality with its 14
Megapixel sensor and HD movie capabilities.
“At Samsung our continuing goal is to offer our
customers the industry’s best quality and value,
using our innovations to create an easy and
enjoyable photography experience for everyone,” said
Mr. Hyunho Chung, Executive Vice President and Head
of the Digital Imaging Business, Samsung
Electronics. “These new additions to our compact
camera range – the WB210 and PL210 – are at the
heart of this goal, by giving people easy-to-use
devices that can take high quality pictures and
movies at an affordable price. Thanks to our ongoing
commitment and investment in optical and digital
technology, we are able to pack strong features into
small and compact cameras. And thanks to our
expertise in other areas such as mobile phones, we
can deliver unique innovations like the intuitive
new Smart Access UI system, which delivers ultimate
ease of use and ensures you can get the most out of
your camera every time.”
Super Long Zooms
The WB210 and PL210 both incorporate powerful long
zooms, for detailed pictures on the go. The WB210
features a 12x optical zoom, while the PL210
includes a 10x optical zoom. Additionally, the
WB210’s optional 21mm wide angle lens, when set to
super wide shot mode, provides users with the
opportunity to capture great panoramic or distance
shots. The cameras are also portable enough for easy
travel.
Enjoy Smart Features
Both cameras feature Smart Filter 2.0 – the next
generation in Samsung’s special effect filter
technology. Smart Fliter 2.0 gives users the
opportunity to change the mood of their still images
and movies with new modes including;
Soft Focus for smoother looking images,
Half Tone Dot effect for a unique dot patterned
image, Old Movie for a retro style shot and an
Enhanced Movie Filter to capture the unique feeling
of a special day within your films.
To enhance the intuitive nature of the camera,
the WB210 includes the innovative Smart-Access user
interface, delivering easy access and control and
the emotional satisfaction to smart-phone friendly
users. The UI function also allows users to drag,
click and control ‘app-style’ icons, easily flip
through photos, and control camera’s features
including aperture and shutter speed. |